Bridging Markets. Empowering Expansion.

SINA LINK is a Saudi strategic advisory firm dedicated to shaping, enabling, and accelerating cross-border business between the Kingdom of Saudi Arabia and the People’s Republic of China. Built on real field experience inside China, and proven commercial engagements across both markets, SINA LINK offers more than introductions — we translate ambition into actionable pathways, partnerships into measurable value, and market interest into real commercial presence.

We work with Saudi companies developing new products, sourcing advanced manufacturing, or seeking trusted supply-chain partners in China — and we support Chinese manufacturers and investors who aim to establish or expand inside Saudi Arabia with clarity, alignment, and cultural intelligence.

Our work combines strategic advisory + on-ground execution: market intelligence, partner sourcing, negotiation support, localization of business communication, and activation support. We connect the right players, align expectations, reduce uncertainty, and empower leaders to navigate cross-border complexity with confidence.

SINA LINK exists to enable smoother, smarter, and more strategic commercial bridges between Saudi Arabia and China — grounded in understanding, driven by value, and delivered with precision.